Hi, I’m Jon, the inventor of mifold, the Grab-and-Go Booster Seat. When my four children were small we lived in America. Our children were being driven everywhere by other people as well as ourselves.
Car safety is important to us and we wanted to make sure that the kids always had the correct car seat, but we often found that booster seats were not available; especially when we were carpooling with other families.
So, I thought, if I could make a booster that was really small and really tough, that could easily be taken everywhere, then our children would always be safe, whoever’s car they are in. And we’ve done it. mifold is mighty small and mighty strong. mifold is the most advanced, compact and portable booster seat in the world. It’s more than ten times smaller than a regular booster and it’s just as safe.
We call it the 'Grab-and-Go’ Booster seat mifold is the number one choice for on-the go parents and children aged 4-12. The unique features make it ideal for keeping in small spaces in the car and for carrying around in backpacks and bags.
This makes it the ideal booster seat as it’s available for all those times you never plan for, as well on regular occasions when you need one handy: school runs, weekday outings, weekend trips and holidays. Engineered with safety, strength and spontaneity in mind and designed with stylish touches and finishes, mifold is the most advanced, compact and portable booster seat available.
- 2016 Consumer Products Category Winner
- 2016 Top 100 Entries
ABOUT THE ENTRANT
Type of entry:individual
Number of times previously entering contest:never
Jon is inspired by:It is estimated that 20% of child journeys, children do not have a safety seat. These children are more likely to be injured or killed in a traffic accident. We wake up every day motivated by the knowledge that mifold is so simply and beautifully designed that children and parents love it, will use and and we will be able to save one life! That’s not bad inspiration!