AIDS Awareness Program

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At the end of 2008 there were around 2 million people living with HIV in Latin America - more than in the U.S., Canada, Japan and the UK combined. While this region has often been overlooked in the past, there is now growing recognition amongst the international community that the HIV epidemics of Latin American countries demand more attention than then have received so far.

No country in the world has experienced a significant drop in HIV prevalence. Affecting millions of people’s lives, HIV and AIDS have had widespread social and economic implications for many countries, and these effects will become more severe as epidemics worsen.

Overall, HIV prevention efforts have been small-scale, slow, and largely dependent upon non-governmental organisations and international programmes.47 This is partly due to poverty and a shortage of resources throughout the region, but lack of political leadership and will has also played a role.

At the same time, several countries have put a lot of time and effort into raising awareness about HIV, promoting condom use and encouraging testing, among other schemes. Some of these interventions have been enormously successful, and have helped to reduce HIV incidence among certain groups in particular areas. Despite the overall picture, in terms of individual prevention campaigns Latin America has some of the strongest and most creative programs found anywhere in the world.

Across Latin America, governments have used television, radio, billboards and posters as means of raising awareness about AIDS. Various messages have been promoted by these campaigns, including condom promotion and anti-discrimination messages. In many cases, though, these messages are not getting through. Young people in particular are often more likely to respond to folk wisdom and inaccurate information circulated by their peers than to these adverts. Sex education in schools can help young people to protect themselves, but recent reports suggest that the subject is absent in many Latin American schools, and inadequate where it is available.


According to a report in 2009, because of poor water pressure or lack of water supplies in many parts of world, it is common that toilet paper is disposed of in the trash can in the bathroom and not flushed. The only way to know is to be observant. Most upper range hotels and homes have sufficient pressure for flushing paper.

Well people consider this a bain. But my idea of AIDS awareness is to propagate awareness via the toilet paper. As this is unavoidable and the message will delivered appropriately. The message might be a quote or a picture.


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  • Name:
    Krishanan Namboodiri
  • Type of entry:
    Team members:
    Krishnan namboodiri
    Ramprasad Sethuraman
    Abhijit Santhanam
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