Location: Ranchi, Jharkhand India
Company: MIT Institute of Design, Pune
Number of times previously entering contest: never
Favorite design and analysis tools: Autodesk Fusion 360, Solidworks, Rhino, Blender, Keyshot
Inspired by: In the dry season, the water tank is used even 2~3 times a day to keep ideal humidity. It’s very annoying to work which is repeated every day. So we focused on improving the usability of the water tank and how people could use it more easily. When the light on the front display panel blinks, it means you have to refill water. The water can be poured from the top of the machine in one simple action, and hence resolves the problem of bending and pouring. After our research and market study, we were able to identify potential market segments in India. Our target audience lives in an urban area and is a part of a nuclear family with the purchasing capacity to buy an AC for one-third the footprint of his residential place.